BACON, F. W.; HUTCHINSON, J. A. Corporate Sponsorship of the 2008, 2012, and 2016 Summer Olympics: A Test of Market Efficiency. Journal of Applied Business and Economics, [S. l.], v. 22, n. 10, 2020. Disponível em: https://articlearchives.co/index.php/JABE/article/view/1062. Acesso em: 11 oct. 2025.