Seiler, R., Beurer-Zuellig, B. and Rozumowski, A. (2020) “The Impact of User-Generated Content on Customer Loyalty in Food and Beverages Retail: An Empirical Study”, Journal of Applied Business and Economics, 22(9). Available at: https://articlearchives.co/index.php/JABE/article/view/1039 (Accessed: 1 November 2025).