What’s All the Fizz About? A Teaching Case Study on the Use of Coca-Cola® Freestyle® Machines in Quick-Service Restaurants. Journal of Marketing Development and Competitiveness, [S. l.], v. 11, n. 2, 2017. Disponível em: https://articlearchives.co/index.php/JMDC/article/view/4372. Acesso em: 21 apr. 2026.