JOVIN, C. I.; MCMURTREY, M. E.; GRIFFIN, K. Dynamic Ticket Pricing: Model and Application. Journal of Marketing Development and Competitiveness, [S. l.], v. 12, n. 1, 2018. Disponível em: https://articlearchives.co/index.php/JMDC/article/view/4471. Acesso em: 20 sep. 2025.