CHOONG , P. .; RICHARDSON, P. S. .; SAUER , P. . Increasing Satisfaction With and Stickiness of Branded Mobile Apps in Online and Hybrid Brick-and-Click Retail Channels: A Perceived Value Perspective . Journal of Marketing Development and Competitiveness, [S. l.], v. 15, n. 1, 2021. Disponível em: https://articlearchives.co/index.php/JMDC/article/view/4631. Acesso em: 11 oct. 2025.