Pinar, Musa, Ceren Ekebas-Turedi, and Cigdem Basfirinci. 2021. “Gender-Based Drink Stereotypes and Consumption Intentions: A Study With the U.S. Millennials”. Journal of Marketing Development and Competitiveness 15 (4). https://articlearchives.co/index.php/JMDC/article/view/4691.