Study to Determine Qualitative Characteristics in Customer Service Positions in Supermarkets (Super North Case)

Abstract

The present investigation was carried out through a quantitative and cross-sectional approach with which the qualitative characteristics of the customer service positions in medium-sized supermarkets within the modern group are known, and the results obtained show that: In the dimension, assessment of the attitude of the employees to the client , tells us that the variable in the Department of Service and Customer Service are kind, throws that r = .726 **, Sig. (bilateral) .000 .. The study shows that the employees of the customer service departments at all times must respond in a cordial and friendly manner and have knowledge of the teams with which they work to provide a quality service, and the concern shown by customers about a home service shows that customers at all times demand more of the staff for which they are served and which becomes an area of opportunity for supermarkets.