Controller as a Strategic Partner for Managers: How the Controller Can Support Project Based Business to Grow Profitably – an Action Research Case Study

Abstract

Often, it is thought that increasing demand, wise strategic choices, talented sales, and technically efficient R&D and production will ensure a company's financial success. Sales growth does not in itself however mean the financial success of a company, which is also highly dependent on the cost structure of each product. This is especially true in project-based businesses. This study illustrates how controllers can implement cost awareness projects through action research and become strategic business partners for business management. The results of the study are particularly useful for growth-oriented ownerdriven small and medium-sized companies, because in big companies the growth is typically slower, and the implications of growth are already known. On the other hand, uncontrolled growth based on low cost awareness is particularly dangerous for owner-driven small and medium-sized companies with limited equity.