‘Pity the Readers’ Peer Review as a Strategy for Teaching Writing to Business Students
Keywords:
Higher Education Theory and Practice, peer review, business education, writing & editing, classroom workshops, marketingAbstract
This article highlights research that argues the importance of teaching writing to college of business students. It shares the history of and best practices for peer review workshops in the classroom. A marketing department assignment is shared, and assessment and survey results are given, showing the impact of the classroom workshop on error correction during the writing process. A grading rubric and sample writing checklists are included in the appendices.