An Empirical Investigation of a 21st Century Career Development Program for Business Majors

Abstract

When a small, Midwestern business school launched a required, four-year career development curriculum, robust practicum courses, and a dynamic, co-curricular program, it proved itself to be in the vanguard of career development practices. Due to the extensive experiential learning this program provides, greater numbers of business and accounting majors are graduating with raised employment aspirations and the knowledge, skills, and confidence to begin their professional lives. Using quantitative measures, the results suggest the positive impact of these career development activities on students’ certainty about career direction, assessment of the quality of their resumes and LinkedIn profiles, and confidence in interviewing.