Social Media: Application in Education

Abstract

This paper serves as an initial discussion for how higher education institutions like Truman State University could begin incorporating social media into higher education. Needs of the millennial generation are different from previous generations, requiring increased engagement, real application for future careers, and accessible educational material in a digital form. The paper will take you through research to support the needs of millennial students in higher education, followed by recommendations for educational applications in each of the following widely-used social media sites: Facebook, Twitter, Tumblr, and YouTube.